Development of business, staff and market approach


Want growth? Then use our surveys tools. Get the overview and develop your Success Field.

Better insight

Better decisions

Better business


What is the Success Field?
The common factors of the three resource areas create the Success Field (the yellow mark in the figure): The business, the staff and the markets/customers. Here the business, the staff and the customer’s visions, goals, skills and needs meet. Here you have your business. Do you want to expand your business; you must develop your Success Field.
What ensures that all three areas can and wish to contribute positively to the development of the Success Field is the business’s vision, mission and strategy. What do we want? Why would we want that? How will we do it?

You have many options for development and growth. Create the overview with our survey tools.

The Business
You can develop new products and concepts. Or maybe a new strategy is needed?
Or is it the very way the business is managed that needs a shake up?

The Market/Customers
You can seek to expand sales to existing customers.
Or maybe it is necessary to develop new markets?

Your Staff
You can develop your staff’ skills. Or maybe you should hire someone who already has the skills that the market demands require?
And what about the staff’ effectiveness – does the organisation work optimally?

All these options can be combined in countless ways. These are important, strategic decisions that affect the future of the business. Therefore, when you want growth in earnings and / or turnover, you must ask yourself: “What does our competitiveness really look like?” And “Where is the growth going to come from?”

Perform a survey in order to find your Success Field and to get an overview!

A survey of your current competitiveness reveals both the business’s basis for growth as well as its potential for development.

The Business Survey


uncovers the business’s current competitiveness, as seen through the management team’s eyes.

Structured overview

Direct operable action plan

Priorities the challenges

The Identity Survey


reveals both similarities and differences in the perception of the strength of the Success Field as observed by the three resource areas, namely the management, the staff and the customers. That is, to what extent do the staff and the customers share the management team’s belief in the business’s competitiveness?”

Detailed insight gives better decisions

Direct operable action plan

Priorities internal and external challenges

The Job Satisfaction Survey


identifies the strengths in the staff attitude to the business, and relationships between staff and management. It highlights potential organisational development areas.

An open and accepted basis for the development of the organisation

Focus on wellbeing, communication and cooperation

Direct operable action plan
Priorities the challenges

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The Process

Development of your Success Field

The process of developing your Success Field consists of 6 phases. The process will be facilitated by one of our consultants. He will ensure that each phase is well prepared and that it will be carried out as planned. He will follow the process all the way:

1. Introduction to the concept

The turnover of a company is the result of the interaction of many factors. A Business Survey will show the strength of each factor. Which factors are strong enough to pose the companies’ basis of growth? And which must be strengthened in order to match competition?

2. The Business Survey

Each manager will make up his mind about his perception of the competitiveness in a number of areas. The response takes place online and results in a report formed as a prioritised plan of action.

3. Management seminar

We go through the report and discuss it. The purpose of the seminar is to achieve unity in the management team about direction and target for the work, and to decide which activities must be initiated in order to improve competitiveness.

4. The development plan

PFollowing the decisions made at the management seminar the consultant will carry out a development plan with budget for the next 12 months.

5. Activities

The activities decided upon are carried out by the chosen specialists. The consultant  monitors their work closely.

6. The future course

The consultant follows the development in close cooperation with management. When the 12 months’ period has come to an end, a new Business Survey is carried out. The purpose is partly to see the effect of the completed activities, partly to carry out a development plan for the next 12 months.

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Who can benefit from the surveys?

The survey tools are available in a form that makes them suitable for use in management teams who want serious data to contribute to decisions about interventions and action plans, both internally and externally oriented. The surveys are intended primarily for B2B businesses.


Achieve detailed insight

Get a dynamic management tool

Make use of the innovative concept “Development of the Success Field”